Video Marketing Weekly from Penrose Productions 01/09/18

Way to Boost Your Video Marketing Campaign with User-Generated Content in this Week’s Video Marketing Weekly.

User-Generated Content

User-generated content is the focus of the lead article in this week’s edition of the Video Marketing Weekly from Penrose Productions.

Basically, it is content that is created by the user. In the case of a video production, user-generated video content is a customer recorded a video. It can be recorded in the home or office using a webcam, handi-cam, smartphone or tablet. After completion, this user-generated contenct can be embeddedappear on your website, blog or social media instantly.

In this article, the author explains the different types of user-generated video content, and how you can implement them to your video marketing strategy.

User-generated videos are not necessarily attractive, but they’re real, raw and difficult to manipulate.

The simplicity – and the sheer honesty – of these videos is what sets them apart from other marketing tactics. And it’s been shown to give a proven boost to businesses across multiple industries.

User-generated video content is extremely helpful for your business. Customers don’t trust brands, but they do feel willing to trust other customers or online reviewers. Implementing user-generated video content on your website makes it possible for customers to get “second opinions” on your products without leaving your site. This content keeps customers on your site and increases the likelihood of them purchasing your products and trusting your brand.

User-Generated Video Content is a Great Marketing Tool for 2018

User-Generated Video Content is Rising. Here are some statistics for your consideration from Youtube: 72 Hours of video are uploaded to YouTube every 60 seconds. 85% of the US internet audience watches videos online. Over half of video content is viewed on mobile. 92 percent of mobile video viewers share videos with others.

So why are you waiting?

We would be delighted to put our more than 36 years of video production and video content marketing expertise to work for you.

So be sure to let us know if we can help you set the targets and strategies for your video content marketing.

We have lots of practical expertise in assisting companies in creating just the right approach to motivate their target consumer. Our experience in both video production and the business world has advanced our credibility. As experts in aiding businesses that want to aim in the right direction for their video content marketing efforts, we should be your first stop.

Get in touch with us to help you define and determine the targets, strategies and audiences for your future video content marketing.

There are several other excellent articles in this edition of the Video Marketing Weekly. So please be sure to look them over. There are many helpful hints and tips contained in there. And it’s free.

For support with your video marketing strategy — and to identify your target viewers for your video content marketing — call us at Penrose Productions: 650-969-8273

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