Video Marketing Weekly from Penrose Productions 10/31/17

This week the Video Marketing Weekly from Penrose Productions has some terrific articles for you.

storyboardingStoryboarding your marketing video can be a crucial first step to creating a successful. And you don’t need to be or hire a professional artist. Storyboards give us a much more vibrant look at what we will see on the final video.

The lead article is titled “How to Storyboard a Marketing Video (Even when you’re not an Artist)”

In this article, the writer makes the point that “Working on these things ahead of time helps ensure the final product is exactly what you envisioned.” This is true, and we have found that many people lack the vision to see how the video will turn out. A storyboard helps rectify that condition

Regardless of whether you actually create a visual storyboard, we can help immensely by guiding you through the prodcess – artist or not.

Throughout our more than three decades creating business video production,s we have lots of expertise in helping companies develop just the right approach and appeal to their target audience. Our expertise in both video and business has advanced our knowledge base for helping businesses to aim in the right direction for their video marketing efforts.

We have been true to our company’s mission of  putting our many hard-won lessons in video production and marketing expertise to work for businesses of various sizes.

So please let us know how we can be of assistance. We would be more than thrilled to help you define and determine your targets, audiences and strategies for your video marketing.

There are many informative articles in this edition of the Video Marketing Weekly, so be sure to look them over. There are many helpful ideas in there.

For help with your video marketing strategy — and to get headed in the right directioni — call us at Penrose Productions: 650-969-8273

 

Video Marketing Weekly from Penrose Productions 10/24/17

Digital video marketing is the lead top in this week’s Video Marketing Weekly.

digital video marketingIn this week’s stack of articles, we’re highlighting one on digital video marketing.

Digital Video Marketing is gaining in importance as traditional advertising methods fade away. Digital Video Marketing will certainly help target your message and bring about the desired action from your intended clients.

The lead article is titled “Digital Video Marketing Is A $135 Billion Industry In The U.S. Alone, Study Finds”

This report says “Done correctly, video has the scale of television, the precision of digital marketing and the power of authentic story.”As businesses discover more impressive techniques to attract audiences, digital video marketing has become a significant component.

Therefore, having an effective Digital Video Marketing plan, we can help immensely by guiding you through the process.

For over three decades of producing business videos we have lots of expertise in helping companies develop the right technique to attract their target audience. Our experience in both video and business has advanced our knowledge base greatly. We are in a unique position to help businesses direct their video marketing efforts.

We have nurtured our business goal of sharing our many hard-won lessons in video producing and advertising to benefit firms in a huge variety of verticals.

So please allow us the opportunity of sharing how we could be of help.

We’ve gathered lots of helpful write-ups in this version of the Video Marketing Weekly. So be certain to look them over. There are lots of useful suggestions therein.

Finally, for assistance with your video marketing strategy– and to obtain moved in the perfect direction– call us at Penrose Productions: 650-969-8273

 

Video Marketing Weekly from Penrose Productions 10/17/17

This week the Video Marketing Weekly from Penrose Productions has some excellent articles for you from around the web.

YouTubeThis week we have a few articles about your online marketing videos that you’ll like. These musings on video marketing and its use on social media are part of another great compilation of articles in this latest edition of the Video Marketing Weekly.

In today’s online world, video is a critical tool.

YouTube video marketing can help viewers get quick information, be entertained, and solve their business problems. Check out the newsletter to see how.

This week the lead article is titled “Help your video rank higher! On YouTube! Real study! 12 tips!”

As pointed out in the article, YouTube is the world’s second largest search engine and social media site after Google. This article shares several good tips for increasing the ranking of your YouTube videos by working on optimizing your video content, improving your SEO efforts, and firing up your channel.

We’ve been at the forefront of video marketing for years – check out our most recent post on the topic.  We have lots of experience and knowledge about what works.

Let’s help underscore the first point of the article – that short videos are best. The article says that this is so that people will watch them and digest their contents, but the article ignores a very important additional fact that follows from that. Beyond supplying your sales message, consider that the more views a video has, the higher it ranks in the search engines, all things being equal. And to count a “view” it must be played for over one-half of the length of the video. Therefore, it’s much easier to get views with a short video than a long one.

So short videos help you in two ways.

If you have a dynamic video marketing idea, we can help profoundly by leading you through the process.

With our over 3 decades in creating business video productions, we have lots of practical experience in assisting companies in developing just the right strategy to motivate their target customer. Our experience in both video and business has advanced our credibility as experts in aiding businesses that want to aim in the right direction for their video marketing efforts.

We have worked tirelessly to fulfill our business’s goal of applying several hard-won lessons in video production plus our advertising expertise to improve services in many niches.

Kindly let us show you the way we could be of help. We would definitely be able to help you improve in this area, and help develop strategies to hit your target markets with video advertising and marketing.

For help with your video marketing technique– and to get the focus on your sales and marketing efforts– call us at Penrose Productions: 650-969-8273.

 

Video Marketing Weekly from Penrose Productions 10/10/17

The Video Marketing Weekly from Penrose Productions has some terrific articles from a variety of web video marketing articles recently published online.

video camera

The latest edition of the Video Marketing Weekly will help you to strengthen your video marketing understanding in order to help expand your business in the marketplace.

This week the lead article is titled “How to Maximize the Power of Video in Your Marketing Automation Efforts!”

In this article, the author focuses on the growing importance of video marketing, saying that “people spend more than double the time on web pages with video that they do on pages without video.”

The implications of this finding are huge as he further notes that nearly 9 out of 10 are not using their video marketing data properly to their advantage.

Video marketing can be used to create notable emotional connections with your customers. You can create several types of videos to introduce your brand and clarify your plan as a potential partner.

In this article, the author gives maximum importance to the good quality video content. Because your video is a reflection of your company and product, good quality video content can conquer consumer resistance.

There are many new write-ups in this edition of the Video Marketing Weekly.

We hope you’ll discover the concepts in them to support your plan and strategies for using video marketing to improve your profits.

And we would be thrilled to help you to create an effective video marketing strategy to appeal to your audience.

At Penrose Productions we’re delighted to share this compilation of video marketing articles to assist enlighten our clients about the many prospects that video marketing brings as part of a modern digital marketing. There is no expense to subscribe so please do.

For guidance with your video marketing strategy (and to create that shareable video that you’ve always needed) call us at Penrose Productions: 650-969-8273

 

 

Video Marketing Weekly from Penrose Productions 10/3/17

Check out the articles on video marketing trends and statistics from this week’s Video Marketing Weekly from Penrose Productions.video marketing trends

This week we have a few articles about online marketing videos trends that you’ll like. These musings offer another great compilation of articles in this latest edition of the Video Marketing Weekly. The prime article points out some trends in video content marketing in today’s online world. Check out the newsletter to see how.

This week the lead article is titled “Top 10 Video Marketing Trends And Statistics Roundup 2017.”

In this changing world, you have to think again how to introduce your brand or business to your customers. The article points out that video marketing creates powerful customer engagement. So your video marketing should lead your marketing efforts.

This report is from Tubular Insights. It says that 64 percent of consumers purchase after watching branded social video content.

In this article, author gathered does research that says video will be next trend for boosting your marketing strategy.

So if you need help, we would be delighted to put our more than 3 decades of video production and marketing expertise to work for you.

Therefore be sure to let us know if we can help you set the targets and strategies for your video marketing.

At Penrose Productions we’re pleased to share this collection of video marketing articles to help our clients. We share about the many opportunities that these video marketing trends bring. There is no charge to subscribe, so please do.

So for help with your video marketing strategy (and to create that crucial video that you’ve always needed) call us at Penrose Productions: 650-969-8273

 

No Time to Work on Your Video Marketing Strategy?

video marketing strategyIf you have no time to develop your video marketing strategy, the following is a useful time management tool.

It produces extraordinary results. It will help you stay on track and free up time so you can eliminate the issue where you have no time to work on that all-important video marketing strategy. Creating this strategy is critical as more and more of your potential clients want to watch videos to see what you have to offer.

You will also be doing the other important things in your business that often fall through the cracks.

If you are actually like me, you’ve got so many things to do, that you forget fifty percent of them. But I’ve got an approach that works nicely…

I created periodic alerts on my mobile phone to remind me to carry out these tasks.

For instance, at Penrose Productions we too need to work on our video marketing strategy. That’s a primary way we communicate who and what we are as a company. So once a week I get a notice to devote 60 minutes to working on whatever aspect of the strategy most applies. This definitely helps overcome the “no time to promote your business” issue.

So, you can obviously use this technique to set aside time to work on your video marketing strategy.

I also set up notifications to help remind me of my “to-do” stuff for both personal and promote your business.This might include exercising, making a date with my wife, testing a new method I have recently read about or reading research into web statistics. And of course, working on our company’s online video marketing strategy.

So Here’s How You Can Gain The Most From This Technique:

Make a checklist of all the little items that tend to escape your memory and/or fall through the gaps, plus those things that pop into your brain at random times.

Pick the ones that have the most important for you. Only you can set the priorities, after all. For example, marketing, selling, finding new vendors, creating brand new goods to promote, searching for new clients to interview; your schedule may differ. These must be key concerns for you so that you do not neglect them. Naturally, we urge you to add “create an online video marketing strategy” to the list.

Set an alert for each one.

Relying on what it is, the alert might be daily, weekly, etc. It can also actually be a single reminder. All can be aimed at solving the issue of having no time to promote your business – and many more problems.

Next, it’s crucial to add a note to each alert so you remember what it is you’re supposed to do. In case you’re like me and you don’t attach that note, you might not have a hint what it indicates you’re to do when that little bell goes off.

Also, like any new routine, this requires a bit of patience to carry out this consistently. However, after a few weeks of this, you’ll be shocked at just how much more you get done, and how much quicker you’re flourishing in your business. Your problem with having no time to promote your business will be a thing of the past.

Finally, here’s a good idea:

One alert you might begin with right now (particularly if this is after office hours) is to speak with us at Penrose Productions to assist you to analyze and boost your video marketing efforts. We will relieve you of the issue of having no time to promote your business. Set that reminder now to call us at 650-969-8273.